ECOMMERCE SEO SERVICES

Make your ecommerce store stand out from the competition and drive more customers to it with our SEO solutions. Increase organic traffic, leads, and sales in no time!

Pugmarks is a leading ecommerce SEO provider and can help your website maximize its potential to increase conversions. With our specialized focus on ecommerce, we understand the unique challenges associated with this industry and develop strategies tailored to help you achieve success in a competitive online market.

With a massive 37.5% of all traffic to e-commerce websites coming from search engines, achieving a high ranking in the SERPs is an absolute must for any business in this sector. Although investing in paid search can help you reach the top of the listings quickly, it may not be a sustainable long-term solution. To ensure lasting success, it’s important to focus on optimising your website for organic search.

This is where Pugmarks comes in. With over 20 years’ experience of helping e-commerce businesses achieve top rankings and increased traffic, we are the leading SEO company in India. Our team of experts will work with you to create a comprehensive SEO strategy that will enable you to dominate your competition and boost your sales.

INITIAL REVIEW & ANALYSIS

We will kickstart our e-commerce SEO services by closely analyzing your store to gain insights into how it’s been optimized and what needs to be done for better performance. As a result, we’ll observe which keywords are associated with the content on your site in addition to its present success rate. This is essential for breaking down transaction barriers and enhancing Search Engine Optimization results!

Additionally, it provides understanding into which individual page is associated with which keywords in your current collections of key phrases. The next measure includes taking a closer look at how this performance influence your brand. Here we evaluate how much higher the content ranks for targeted search terms and observe its impact on visitor volume and high-value leads.

E-COMMERCE KEYWORD RESEARCH AND IMPLEMENTATION

After getting to know your business and products, Pugmarks’s SEO experts will begin the next step: pinpointing the best keywords or phrases that are necessary for optimizing your site. Using various cutting-edge keyword research tools, we’ll make sure these words match up exactly with your niche and categories in order for your website to start seeing greater rankings in search engine results.

After discovering the most successful keywords to boost your site, our SEO specialists start incorporating them into appropriate spots on your webpage. This includes areas like page titles and meta descriptions, product information pages as well as the homepage for maximum optimization.

TECHNICAL WEBSITE ANALYSIS

Here, we pinpoint all the technical SEO elements that are obstructing search engine crawlers from exploring, navigating and registering your e-commerce site. Additionally, we take into account ranking factors like user experience which heavily influence how long visitors stay on your website.

We seek out any potential canonicalization issues that may make crawlers uncertain of which URLs they should index. Then, we assess what can be done to amplify your page speed. Lastly, we focus on diagnosing the crawl errors hindering crawler access to your pages.

BRAND AND CATEGORY PAGES ON-PAGE SEO

E-commerce brands should take advantage of category pages to improve their keyword rankings and attract more visitors. Research shows that these landing pages outshine product detail pages when it comes to traffic generation and improving search engine results page (SERP) visibility. This is why our e-commerce SEO services pay special attention to optimizing your brand’s and category webpages!

Here, we make sure your e-commerce brand is seen by those who are still researching their options through the targeted utilization of head and medium-tail keywords. We kick off our process by building product taxonomy and crafting user friendly category descriptions.

PRODUCT MARKUP & RICH SNIPPETS OPTIMISATION

By utilizing product markup, business owners can display attributes such as price, availability and review ratings for certain products. Furthermore, rich snippets refer to the extra information that gets displayed in a standard Google search result under each URL’s title tag and meta description – usually three pieces of data at once. With this powerful tool you can ensure your website stands out from the rest!

Pugmarks’s SEO specialists are experts in optimizing pages for rich snippets. By following the best practices of utilizing Schema.org structured data, choosing apt types of rich snippet, etc., they ensure that every page reaches its full potential and performs excellently through their advanced testing tools.

EXTERNAL LINK BUILDING

At Pugmarks, we understand that external links are integral to a website’s success. By utilizing white hat techniques, we ensure the search engine algorithms comprehend the content on your page is highly relevant and valuable. Our link building practices will guarantee you get quality external links which assist in enhancing visibility for your site online!

To reach out to prospective customers, we often employ a variety of strategies such as pushing video content and new or seasonal products, collaborating with influencers, giving our items the ‘shareability’ factor by emphasizing their features, constructing our brand’s profile on important local business directories, noting unmentioned references to our company.

CASE STUDY

INCREASED ORGANIC REVENUE BY 47%

Our Ecommerce SEO strategy involved:

• Focused on initially ranking longtail keywords.
• Developed targeted category pages for primary products.
• Optimizing the below the fold content.
• Site speed optimization to improve user signals to Google.
• Leveraging Barnacle SEO.