Founders launching a first online store
You have a catalog but no store. You get a Shopify build with theme, product pages, payments and shipping configured against a written scope.
For ecommerce brands that need a Shopify store built, customized or moved from another platform, with a written scope agreed before work starts.
Quick answer
The best Shopify development agency for a store is one that agrees a written scope, shows relevant work samples and explains its support terms. Pugmarks Media provides Shopify development: theme customization, product and payment setup, app integrations and platform migration, with scope defined in writing before any build begins.
01Overview
Shopify development is the work of building, customizing and extending an online store on the Shopify platform, which hosts the store, handles checkout and provides the admin where you manage products and orders. A Shopify development agency does this work for brands that want a store tailored to their catalog without running servers themselves.
Shopify itself supplies the core: hosting, security updates, a payment checkout and a theme system. Development covers what sits on top. That means theme code, page templates, product and collection structure, app connections and data imports.
Here is a concrete example. A brand selling skincare has 120 products, three product types and customers in two countries. A developer adapts a theme so each product page shows ingredients and usage steps, sets up collections by skin concern, connects a shipping tool and an email platform, and configures currencies and taxes for both markets.
Choosing the best Shopify development agency for a project like this is less about a label and more about fit. Look for a written scope, relevant work samples and clear support terms. You can review examples on our web design and development portfolio.
Shopify development differs from building on WooCommerce or a custom framework. Shopify is hosted and more standardized, so setup is usually faster. Custom builds allow more freedom but need more ongoing maintenance. See our WooCommerce development page for that comparison.
02Fit
You have a catalog but no store. You get a Shopify build with theme, product pages, payments and shipping configured against a written scope.
Hosting, plugin upkeep or checkout limits slow your team down. You get a migration plan covering products, customers, orders and URL redirects where possible.
Your store runs on a stock template that no longer fits your range. You get custom templates for home, collection, product and cart pages.
Orders, stock and email are copied between tools by hand. You get Shopify connected to payment, shipping, inventory and email tools.
You need more than one currency, language or tax setup. You get store configuration for those markets, scoped before the build starts.
You sell in person and want the same catalog online. You get product and collection structure, data import and checkout setup.
03Scope
04Process
6 steps. You always know what's next.
The same path for every engagement.
12-5 days (estimate)
We review your goals, catalog size, current platform and any existing store. You share access to your accounts and product data. You receive a short audit of what exists and what needs building.
2About 1 week (estimate)
We list the templates, features, apps, integrations and migration work to build, then agree the plan with you before any changes go live. You review and approve the document.
31-2 weeks (estimate)
We configure the Shopify account structure, currencies, shipping zones and tax settings as written in the scope. You confirm business details and shipping rules. You receive a working store shell.
41-2 weeks (estimate)
We build or adapt templates for home, collection, product and cart pages to match your brand. You provide brand assets and give feedback on staged designs. You receive a preview store to review.
52-3 weeks (estimate)
We structure collections, import product data and connect payment, shipping and email tools listed in scope. For migrations, we map URL redirects where possible. You supply product files and app logins.
61-2 weeks (estimate)
We check checkout, mobile layouts and forms, fix issues, then publish with your approval. You receive a launch checklist and admin walkthrough. Timings depend on site size and how quickly we get account access.
05Deliverables
| Deliverable | What it is | Cadence | Starts in |
|---|---|---|---|
| Discovery call and audit | Review of goals, catalog size, current platform and existing store | One-time | Days 2-5 (estimate) |
| Written scope | Document listing templates, features, apps, integrations and migration work | One-time | About week 1 (estimate) |
| Store foundation | Account structure, currencies, shipping zones and tax settings | One-time | Weeks 1-3 (estimate) |
| Custom theme templates | Home, collection, product and cart templates built or adapted | One-time | After scope approval |
| Product and collection setup | Catalog structure, product pages and imported product data | One-time | After scope approval |
| Payments and shipping setup | Checkout payments, shipping rules and tax as listed in the scope | One-time | After store foundation |
| App integrations | Connections to apps and services named in the scope | One-time | After scope approval |
| Migration plan | Products, customers, orders and URL redirects where possible | One-time | After the audit |
| Launch checks | Review of pages, checkout and redirects before changes go live | One-time | Before launch |
| Progress report | Written summary of work completed and next steps | Monthly | After the first month of work |
06Compare
Swipe to compare →
| Criteria | In-house | Typical agency | Pugmarks |
|---|---|---|---|
| Time to start | Depends on hiring and onboarding | Depends on current workload and sales process | Starts with a discovery call and site audit |
| Specialization | Depends on the developers you hire | Often a mix of platforms | Web development team with Shopify, WooCommerce and WordPress services |
| Scope | Set internally, can shift without a document | Varies by agency | Written scope agreed before any changes go live |
| Reporting | Internal updates, format set by your team | Varies by contract | Monthly reporting |
| Cost model | Salaries, tools and management time | Project fee or retainer | Depends on scope; see pricing page |
| Risk and flexibility | Key-person risk; easy to redirect priorities | Limited by contract terms and team capacity | Changes handled by updating the written scope |
07Cost
Shopify development cost depends on scope: the number of templates and custom features, how many products and markets the store covers, the apps and integrations involved, and whether data must be migrated from another platform. Competition in your category can also affect how much design and conversion work is worthwhile. Shopify projects are priced per project, and a written scope sets the figure. See our pricing page or contact us for a quote.
Package prices are published so you can compare before you call.
See all packages08Proof
Only results our clients have approved for publication. No made-up logos or numbers.
FAQ
Ask us directly. We reply with honest next steps, even if that means we're not the right fit.
Ask our teamChoose an agency that agrees a written scope, shows relevant work samples and explains its support terms before you sign. Check the web design and development portfolio for stores similar to yours, and read client reviews. Be cautious of anyone who quotes without asking about your catalog, platform and integrations.
A typical Shopify build takes several weeks, though the timeline depends on catalog size, number of custom templates and migration needs. Our process starts with a 2-5 day discovery and audit (estimate), then about a week for scope, then setup and build. Access to your accounts and product data affects speed.
Cost depends on scope: templates, custom features, number of products and markets, apps and integrations, and whether data is migrated. We price per project and set the figure in a written scope. See the pricing page or contact us to discuss your store.
Yes, we plan migrations from WooCommerce and other platforms covering products, customers, orders and URL redirects where possible. The migration plan is part of the written scope, so you know what moves before work begins. If you want to stay on WordPress, see our WooCommerce development service.
Neither is better in every case. Shopify suits teams that want hosted infrastructure, built-in checkout and less maintenance. WooCommerce suits stores that need deep control inside WordPress and accept managing hosting and plugins. We offer both, so we can recommend based on your catalog, team and budget.
Yes, our team works remotely with ecommerce brands in India, the US, the UK, Europe and Australia. Work runs through calls, shared accounts and monthly reporting. For local context, see our Shopify development agency in India page.
We hold a discovery call and site audit, then agree a strategy and written scope with you before any changes go live. The first set of work follows that plan. Results are not guaranteed, but you will always know what is being built and why.
Get in touch
Start with a discovery call and a site audit, then agree a written scope before any changes go live. Share your catalog, current platform and goals, and we will explain what the build involves.