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White-label SEO reseller
SEO reseller plans
For agencies and consultants who resell SEO, this page explains how Pugmarks Media structures reseller plans and what each one includes.
Quick answer
An SEO reseller plan is a monthly white-label arrangement where Pugmarks Media, based in Ahmedabad, India, delivers SEO work that an agency or consultant sells to its own clients under its own brand. Scope, number of sites and locations, and competition shape each plan. Reporting is monthly.
01Overview
What is SEO reseller plans?
An SEO reseller plan is a defined monthly bundle of search engine optimization work that a provider delivers under a reseller's brand, so the reseller can sell SEO without building a full in-house team. Pugmarks Media, based in Ahmedabad, India, offers this model to agencies and consultants who want to add SEO to what they sell.
A plan sets the scope in advance. It typically lists the deliverables for each month, such as technical fixes, on-page updates, content support and link building, along with the reporting you receive. The exact mix depends on the plan you choose and the needs of each end client.
Here is a concrete example. A web design studio has a client who asks about ranking for local searches. The studio sells the client a monthly SEO service at its own price. Pugmarks Media does the work in the background, and the studio sends the client a white-label report under the studio's name.
The reseller keeps the client relationship and sets its own margin. Pugmarks Media handles delivery. Reporting for Pugmarks Media services runs on a monthly cadence, which lines up with how most agencies bill their clients.
A reseller plan is not the same as a retail package sold to a business owner. It is built for people who resell, so it focuses on white-label delivery and predictable scope. For the wider model, see our white label SEO reseller overview.
02Who it is for
Who SEO reseller plans is for
Web design agencies adding SEO
A design studio whose clients ask for traffic after launch can resell monthly SEO under its own brand. Pugmarks Media delivers the work and monthly reports, so the studio can bundle website design and SEO packages.
PPC and social media agencies
An agency that runs ads but has no organic search offer can add one without hiring. Pugmarks Media handles the SEO delivery while the agency keeps the client relationship and the invoice.
Freelance marketing consultants
A solo consultant who has reached the limit of their own hours can resell a defined monthly SEO plan. Pugmarks Media does the production work; the consultant stays the client's point of contact.
Agencies serving local businesses
An agency with several local clients can offer a repeatable local SEO package across them. Pugmarks Media serves clients in India, the US, the UK, Europe and Australia.
Agencies replacing an unreliable vendor
A team whose current SEO subcontractor misses deadlines or reports poorly can move clients to a plan with monthly reporting. Scope and handover depend on the existing accounts.
Growing agencies without an SEO team
An agency that wants to avoid in-house SEO hires can compare reseller plans with the cost of building a team. Contact Pugmarks Media to discuss scope and pricing.
03What we do
What's included
Technical SEO audits
Pugmarks Media reviews crawlability, site speed, indexing and structure, then lists fixes in priority order. Agencies use the findings to brief their own clients without building a technical team.
Keyword research and mapping
Each plan includes keyword research that maps target terms to specific pages. Resellers get a clear plan they can present to clients, with scope that depends on the site and market.
On-page optimization
Pugmarks Media updates titles, headings, internal links and page content against the agreed keyword map. This suits resellers whose clients lack time or staff to make these edits.
Local SEO support
Plans can cover Google Business Profile optimization and local citations for location-based clients. Scope varies by number of locations and competition, so resellers confirm details before quoting.
Link building options
Pugmarks Media can add outreach-based link building to a plan or pair it with white label link building. Resellers choose volume based on client goals and budget.
White-label monthly reporting
Pugmarks Media delivers reports monthly, formatted for your brand. Resellers can share them with clients directly, so work and progress stay visible without extra reporting effort.
04Process
How our SEO reseller plans works
Book a reseller scoping call
Pugmarks Media reviews your client mix, services you sell and reporting needs. You provide client types and goals. You receive a recommended SEO reseller plan tier and a clear scope outline.
ESTIMATE: 30-60 MINUTESAgree scope and white-label terms
Pugmarks Media confirms deliverables, reporting format and branding rules in writing. You provide your logo and communication preferences. You receive a scope document; pricing is shared on request via the pricing page or contact.
ESTIMATE: 2-4 DAYSOnboard each client site
Pugmarks Media collects access and background for every client website. You provide analytics, search console access, and business details. You receive an intake checklist and confirmation of what is missing.
ESTIMATE: 3-5 DAYSAudit and plan the work
Pugmarks Media audits technical health, content and links, then maps keywords to pages. You provide approval on priorities. You receive a white-label audit and a monthly action plan for each client.
ESTIMATE: 1-2 WEEKSDeliver monthly SEO work
Pugmarks Media carries out the agreed tasks, such as on-page fixes, content support and link building, under your brand. You provide timely approvals. You receive task logs as work completes.
ESTIMATE: ONGOING, MONTHLY CYCLEReport and review monthly
Pugmarks Media issues a monthly white-label report covering work done, observed movement and next steps. You provide client feedback. You receive a report ready to send, plus a review of adjustments.
ESTIMATE: MONTHLY, 1-2 DAYS AFTER CYCLE CLOSE
05Deliverables
What you get
| Deliverable | What it is | Cadence | Starts in |
|---|---|---|---|
| Technical SEO audit | Review of crawlability, indexing, site speed and on-page issues | One-time | Week 1 (estimate) |
| Keyword research and mapping | Target terms matched to the client's pages and search intent | One-time, refreshed quarterly | Weeks 1-2 (estimate) |
| On-page optimization | Updates to titles, headings, internal links and page copy | Monthly | Weeks 2-3 (estimate) |
| Content support | Briefs or drafts for pages and articles, depending on plan scope | Monthly | Weeks 3-4 (estimate) |
| Link building | Outreach and link acquisition, scope set by plan | Monthly | Month 2 (estimate) |
| Local SEO tasks | Google Business Profile and citation work where the client needs it | Monthly | Weeks 2-4 (estimate) |
| White-label report | Unbranded report with work done and search metrics, ready for your logo | Monthly | End of month 1 (estimate) |
| Strategy review | Planning session on results and next priorities | Quarterly | End of month 3 (estimate) |
06Compare
SEO reseller plans: in-house vs agency vs Pugmarks
| Criteria | In-house | Typical agency | Pugmarks |
|---|---|---|---|
| Time to start | Depends on hiring and training | Depends on onboarding and contract | Depends on scope; set at kickoff |
| Specialisation | Limited to the skills you hire | Varies by agency focus | SEO, web design, web development and mobile apps under one team |
| Reporting | Built and maintained by you | Format and branding vary | Monthly reporting cadence |
| Cost model | Salaries, tools and overhead | Retainer or project fees | Monthly plan; scope-based, see the pricing page |
| Risk | Hiring and staff turnover risk | Lock-in terms vary | Contract terms Monthly SEO retainers start with a 3-month minimum, because search work takes time to show results. After that, the agreement runs month to month. One-off projects such as web design and development are priced per project, with no ongoing term. |
| Flexibility | Slow to scale up or down | Often fixed packages | Plans can be matched to client count and scope |
08FAQ
Frequently asked questions
What is an SEO reseller plan?
An SEO reseller plan is a monthly white-label arrangement where a provider such as Pugmarks Media delivers SEO work that an agency or consultant sells to its own clients under its own brand. The reseller owns the client relationship, and the provider handles delivery behind the scenes.
How much does an SEO reseller plan cost?
The cost of an SEO reseller plan depends on scope, the number of client websites, pages and locations covered, and how competitive each client's market is. Pugmarks Media does not publish a single figure here. See the seo pricing packages page or contact us to discuss your client mix.
Are monthly SEO packages the same as reseller plans?
No, monthly SEO packages are sold directly to a business, while reseller plans are white-label work an agency buys to resell. The deliverables can look similar. If you want to buy SEO for your own site, see Pugmarks Media's monthly seo packages.
Who should buy a white-label SEO reseller plan?
Web design studios, marketing agencies and independent consultants who want to offer SEO without hiring a full in-house team are the usual buyers. A reseller plan suits you if you already have clients asking for SEO. Details are on the white label seo reseller page.
Will my clients know Pugmarks Media is doing the work?
No, white-label means the work and reports carry your brand, not Pugmarks Media's. Pugmarks Media works behind the scenes and does not contact your clients unless you ask it to. Confidentiality terms can be agreed before work starts.
How often do resellers receive SEO reports?
Pugmarks Media provides reporting monthly. Resellers can use these reports to update their own clients under their own brand. If you need a different format or extra check-ins, raise it during onboarding so the setup can be discussed.
Can SEO reseller plans guarantee rankings?
No, no honest provider can guarantee rankings, traffic or revenue, because search engines control results and markets differ. A Pugmarks Media reseller plan delivers defined SEO work each month. Outcomes typically depend on competition, site condition and how long the work runs.
What is the difference between a reseller plan and a reseller program?
A reseller plan defines what SEO work is delivered each month, while a reseller program describes the wider partnership, including onboarding and how the two teams work together. You can read about the partnership on the best seo reseller program page.
09Keep reading
Related services and guides
Related services and guides for SEO reseller plans from Pugmarks Media include the white label SEO reseller program, monthly SEO packages, SEO pricing packages, white label link building, and SEO outsourcing guidance for India.
Talk to Pugmarks Media about reseller plans
Share your client count, service scope and markets, and the Pugmarks Media team will explain how each plan is structured.